Custom web design for businesses and SMEs
- Corporate websites with their own identity
- Web design for small businesses
- Web design for local businesses going digital
- Web design for e-commerce and online shops
Web design & UX/UI
Custom web design for businesses and SMEs
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01.
Strategic Website Designs
A full comprehensive end-to-end website design.
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02.
Website Test Plan Development
Deliver results with data-based ideas and strategies.
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03.
Landing Page Optimization
Review and optimize an existing landing page.
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04.
Tactical Website Designs
Just the pages critical to a specific conversion flow.
Not sure which of these your site needs first? That is the first thing I tell you.
Let’s talkProcess
How we turn your existing traffic into revenue.
- 01 Deep Usability & Data Diagnostic I audit your user sessions, navigation drop-offs, and checkout bottlenecks to pinpoint exactly where and why visitors leave without buying.
- 02 Strategic UX/UI Implementation You get custom, high-converting layout fixes and streamlined buying flows designed specifically for your target customer, no generic templates.
- 03 Measurable Conversion Growth Watch your existing traffic generate higher conversion rates, more qualified leads, and immediate revenue without spending extra on ads.
What is covered
Every kind of site, and everything a site needs.
Web design and development service
- Initial audit and competitor analysis
- Web architecture and user experience (UX)
- Visual design aligned with your brand
- 100% functional technical development
- On-page SEO optimisation
Customised design and focus on sales
- Custom e-commerce design
- WooCommerce and scalable solutions
- Optimisation for conversion and speed
- Integrations with payment gateways and CRM
- Training and support after delivery
The direct advantage
Why companies build with JSV-88.
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01.
Invest only in the optimization you need
Every engagement is scoped to your specific bottleneck and your budget. You do not pay for a full redesign when one checkout step is what loses the sale.
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02.
Bridge the gap between users and your business
Your visitors’ motivations and frustrations turn into concrete changes to the page: what to move, what to cut, and what to say instead.
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03.
Flexibility, customization and cost-effectiveness
One landing page or the entire buying flow. The scope matches the problem you actually have, not a package priced before you said a word.
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04.
Results, efficiency and quality
Measurable gains without shortcuts in the analysis. Every change is tied to a number you can open and check in your own analytics.
Work
Two builds, both in production
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Del Cielo a la Tierra
37 pages in two languages, written as two sites rather than one translated.
Bilingual Website with Automated Newsletter | Case Study
The second one is explained without its client: the B2B landing system, one landing per sector from a single Shopify store.
See what your site could be doing with the same build behind it.
Let’s talkWhat clients say
In their words
Absolutely phenomenal work. Couldn’t have asked for a better SEO optimizer. Sebastian was on it and accomplished all of the task necessary to bring the website and clients. You will not be disappointed with hiring him.
Luis EvercrestCEO, Kings Garden Landscaping
Juan built our law firm’s website from the ground up. The result is a professional, fast, and SEO-friendly site that finally gives our firm a strong online presence. We highly recommend working with him.
Samet CurriFounder, Curri Law Firm
Juan created a beautiful, multilingual website that truly captures the soul of my work. The automated newsletter and visual design exceeded my expectations. I absolutely recommend him.
Chloé RivalFounder, Del Cielo a la Tierra
We had the pleasure of working with Juan on a recent project through Upwork, and we couldn’t be happier with the results. From the beginning, he demonstrated a deep understanding of WordPress and Elementor, and his ability to follow a brief was exceptional. He took the time to understand the vision thoroughly, asked the right questions, and offered valuable suggestions that elevated the final results far beyond our expectations. His technical skill set is top-notch, he knows the ins and outs of both WordPress and Elementor, and he used them expertly to create a fast, responsive, and beautifully designed website. What really stood out was his attention to detail and communication. Every element we requested was implemented perfectly, and even when we asked for revisions, he handled them quickly and professionally. He delivered the project on time, within budget, and with a level of polish that speaks volumes about his professionalism and passion for quality work. If you’re looking for a talented, reliable, and knowledgeable web developer who can bring your ideas to life using WordPress and Elementor, we highly recommend Juan!
Doria DigitalAgency, Doria Digital
Juan built our e-commerce site from the ground up with stunning visuals and seamless user experience. He also optimized our SEO so we’re now attracting organic traffic and serious buyers. I highly recommend working with him.
Javier LópezCEO, Importrailer Colombia
Working with Juan Sebastián has been an excellent experience. He is highly professional, detail-oriented, and always proactive in making sure nothing is missed. He took the time to understand the goals of the project and delivered a website that is not only visually attractive, but also fast, SEO-ready, and optimized for both desktop and mobile. What stood out the most was his communication and organization, he provided clear checklists, asked the right questions, and integrated all feedback quickly. He also went above and beyond by suggesting improvements that added real value to the final result. I would highly recommend Juan Sebastián to anyone needing a reliable and talented WordPress/Hostinger web designer. I look forward to working with him again on future projects.
Terry SteeleFounder, Qué Chingón Costa Rica
Excellent freelancer and intelligent SEO specialist. Would highly suggest working with him on any of your projects!! Top notch marketer.
Blake MitchellCEO, SEO agency
Working with Juan on the development of Maloik & Co was an amazing experience. From the brand concept to the branding and web design, Juan brought a clear vision, professionalism, and an exceptional attention to detail that truly made a difference. It was a very collaborative process where we built a strong and powerful visual identity together. His attitude was always positive, proactive, and fully committed. I highly recommend him.
Andrés VillegasCreative Director, Maloik & Co.
We had the pleasure of working with Juan on a series of graphical assets for a recent project, and the results were nothing short of exceptional. From the very beginning, he gathered the necessary information and understood our vision. His graphic design skills, attention to detail and professionalism are commendable. We are very pleased and highly recommend him!
Juliana SaavedraFounder & CEO, Appreci Ltd
I have worked with Juan Sebastian on several projects since 2012 and he has always delivered excellent results. He is an outstanding graphic designer with great ideas and a very hard worker.
Juan PieschaconPhD in Computer Science
Juan produced the commercial brochure for one of my new photography identities. Creative, responsive and attentive, I was delighted with his work, and all at a reasonable price. I recommend him for logo and design work or social media animation.
Arnaud CaillouCorporate Photographer, L’Œil du Diaph
About
A digital team of one person: Juan Sebastián Valencia G.
Some businesses know exactly what they need digitally. They just cannot find one person who can build all of it.
JSV-88 is that person. One expert who designs, develops, automates, and grows the complete digital operation of a business, from the ground up.
The work runs on a pipeline of AI agents directed by me. They research, create, and execute around the clock, so your business keeps growing while you focus on what you actually do best.
Questions
The questions that come up before the call
Answers short enough to read standing up.
Do I need a page builder app to build custom landing pages on Shopify?
No. The B2B landing system runs five sector landing pages, nine page groups and seven quote forms as native OS 2.0 theme sections, with no page-builder subscription behind any of it. The app is a shortcut, not a requirement.
What happens to my pages if I stop paying for the page builder?
The pages the app built stop rendering. That is the documented trade-off of the $29 to $499 per month app route, and it is the reason the B2B landing system was built as theme sections the business owns outright.
Why do I need a third-party tool to have my website in two languages?
On a closed platform you do, because the platform has no real bilingual layer and sells you one as an add-on. On WordPress you do not: Del Cielo a la Tierra runs 37 pages, 17 in Spanish and 20 in French, as parallel pages with their own slugs and no paid translation plugin at any point.
Can I edit the site myself without going back to a developer?
Yes. Every section exposes its settings and blocks in the Shopify customizer, so texts, images and FAQ entries are edited by the client without code and without a support ticket.
How do I get orders from a reseller's store into my own system?
Through a direct integration rather than a middleman app: the reseller pulls your catalog, and their orders arrive back deduplicated and signature verified. To be clear about the evidence, this is a documented capability on the supplier side and there is no published WooCommerce case study behind it yet.
What does a closed-platform site actually cost per year?
More than the plan, because the second language and the email automation each arrive as their own subscription. As researched in July 2026: Squarespace Core plus Weglot plus a separate email tool totals $624 per year in subscriptions, and Wix Core plus a separate email tool totals $492 per year minimum.
What happens to my Shopify pages if I uninstall PageFly or GemPages?
The pages those apps rendered stop rendering. The content usually survives in some export form, but the layout does not, which is why the pages have to be rebuilt rather than simply reconnected.
How much does a Shopify page builder actually cost per year at scale?
The documented range is $29 to $499 per month, so between roughly $348 and $5,988 a year, every year, for as long as the store exists. The figure moves with plan tier rather than with how many pages you actually build.
Is it cheaper to hire a Liquid developer than to pay for a page builder every month?
It costs more up front and stops costing after that. The build is a one-time cost and the subscription is not, so the comparison is a fixed number against an open-ended one.
Is it worth moving off Wix if I need real email automation?
It depends on whether the automation needs to branch. Wix Core plus a separate email tool totals $492 per year minimum, and neither closed platform offers conditional flows per language, which is the point at which the connector becomes another subscription and another point of failure.
WordPress or Squarespace for a small service business that needs a newsletter?
Squarespace is faster to start and its Email Campaigns are significantly more limited for automations, which is why the documented Squarespace route adds a separate email tool and lands at $624 per year in subscriptions. WordPress costs more attention and less money.
How can my resellers pull my catalog into their own stores?
By publishing the catalog once and exposing it to them, instead of rebuilding every product in every reseller store. This is capability rather than case study: there is no published WooCommerce project behind it yet.
What is the best way to connect several sales channels without a middleman app?
A direct integration built to the partner specification, with signed callbacks, deliberate retries and duplicate handling. A generic connector handles the happy path and leaves you checking it every morning.